The need and difficulty of getting alumni actively involved with their alma mater is greater today than ever before. Alumni expect you to talk directly to their needs and affinity. One size does not fit all. The founding institution in the Alumni Attitude Study understood this in 2001. It is even truer now. Let us work with you to target your communications and programs directly to what you know matters to each of your alumni segments. Learn what over 180 other universities and colleges know and listen proactively to your alumni.